2013년 10월 29일 화요일

경영학 Workbench 마케팅 전략 (영문)

경영학 Workbench 마케팅 전략 (영문)
[경영학] Workbench 마케팅 전략 (영문).pptx


목차
Intro
Analysis
Recommendation


본문

In 1988, 36stores in 6regional areas
(New York City, Long Island, New Jersey/Philadelphia,
New England, Chicago and Ohio)


What is contemporary furniture?
Definition: Contemporary furniture means whichembraces the ‘less-is-more philosophy.’
With contemporary furniture, combine elements that emphasize neutral colors for main pieces combined with bold tones in accessories. Strong lines enliven minimalist and sleek design for furniture that can be stark, yet functional
- http://www.ehow.com-

Current and modern style
Generally unbranded or lesser-known branded


본문내용
A chain of contemporary furniture
Founded by Warren Rubin in 1955

Intro ㅣ Analysis ㅣ Recommendation
1.What is Workbench?
In 1988, 36stores in 6regional areas
(New York City, Long Island, New Jersey/Philadelphia,
New England, Chicago and Ohio)

Intro ㅣ Analysis ㅣ Recommendation
1.What is Workbench?
What is contemporary furniture?
Definition: Contemporary furniture means which embraces the ‘le
 

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