경영학 일본 천연화장품 수입 사업 계획서(영문)

경영학 일본 천연화장품 수입 사업 계획서(영문) [경영학] 일본 천연화장품 수입 사업 계획서(영문).docx 목차 -Summary -Marketing Plan -Business Strategic Analysis -Organization -Business Ownership -Financial Plan -Capital Required -Homepage -Contract 본문 ◈ Market Analysis 1. Domestic Cosmetic Market In domestic cosmetic market, “brand marketing” is running. They launch a new product which is creative and eco-friendly idea. Because many consumers purchase cosmetic depending on brand value, brand marketing and aggressive promotion is essential. Look at this <table 1>. You can know and see the market forecast in domestic cosmetic distribution. Many cosmetic companies have already worked brand shop themselves.Also enter into multi brand shop. If so our company has to increase the number of store and effort to build up in multi brand shop. Also look at the <figure 1>. Cosmeticsannualperformancecontinuesto increaseyearthatisknown. Acnetreatment ismain productin our business, so we need to analyze the market momentum asafunctional.Thefunctionalityofexistingproductsandcompetitorsin themarketbeing sold asdrugsforthe treatment of acneand aside fromthefutureof functional products(cosmetics)will increasetherelease.Therefore, usingenvironmentally 본문내용 ctional cleansing form from Japan and supply to multi cosmetic shop in Korea. Because we do not sell our product directly, our office may be in the outskirts of Seoul which is needed less rent fee than Seoul’s. And we need to have an inventory in Busan, the port city which is close to Japan, to store the cosmetic which is from Japan. Our company’s main target customers could be from 10th to 20th w