2013년 9월 9일 월요일

생산관리 Toyota Motor Manufacturing USA, Inc (도요타 미국 현지공장 사례)

생산관리 Toyota Motor Manufacturing USA, Inc (도요타 미국 현지공장 사례)
[생산관리] Toyota Motor Manufacturing USA, Inc (도요타 미국 현지공장 사례).pptx


목차
1.Intro
2.Problem
3.Toyota Recall Crisis
4.Solution
5.Conclusion


본문
KFS was sole supplier
Quality decrease due to overproduction
Paradox of Choice
The most famous supporting evidence is an experiment conducted by two psychologists, Mark Lepper and Sheena Iyengar. They set up a jam-tasting stall in a posh supermarket in California. Sometimes they offered six varieties of jam, at other times 24; jam tasters were then offered a voucher to buy jam at a discount.
The bigger display attracted more customers but very few of them actually bought jam. The display that offered less choice made many more sales — in fact, only 3 per cent of jam tasters at the 24-flavour stand used their discount voucher, versus 30 per cent at the six-flavour stand. This is an astonishingly strong effect — and utterly counter to mainstream economic theory.



본문내용

3
18

Problem
Perfect JIT
Problem
KFS was sole supplier
Quality decrease due to overproduction

Toyota Recall Crisis
RECALL

Solution
For JIT, the focus is to produce products Just in Time
Good for the 1980’s to 1990’s
Doesn’t fit 21st Century market views

Solution
QA
Outsourcing 1
Outsourcing 2
Outsourcing 3
Outsourcing 4
Inventory Channel

Alternative
Seat Color
1810
Paradox of Choice (Barry S
 

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